Turn source material into new content
Adapt an article, transcript, document or existing draft into platform-specific outputs.
Repurpose creates new formats from an existing source. It is useful for turning one substantial piece into a thread, caption, newsletter draft or other supported format. The quality of the result depends on the source that was actually extracted.
Add and verify the source
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Open Create → Repurpose.
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Choose the source type offered: URL, video transcript, document upload, existing draft or pasted text.
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Fetch or upload the source and inspect the extracted text. Confirm the title and key points belong to the intended material.
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If the page is private, extraction fails or a video has no usable transcript, provide an authorized text version. Do not assume the tool read missing content.
Choose outputs and generate
Select the supported output formats and provide the intended audience, language and tone. Check the generation estimate, then run the job. Read each result independently: a short post, thread and long caption need different structure. Keep quotes accurate and attributed. Preserve useful source links and remove invented statistics or conclusions. A suggestion for an image or video is not the finished media file.
Move into production
Use Save draft, Use in post or the offered destination action for each result. Review the actual accounts, media and schedule in the composer. If sending to a queue, inspect the queue's timing and approval behavior first. Open job history to revisit earlier outputs where available. If the source changes, regenerate or edit the draft deliberately; a previous output does not update itself. For repeatable briefs, use Prompt Library.