Find and use relevant trends
Set focused topics, verify sources and develop original posts.
Trends helps discover public topics and content in selected niches. Popularity is a signal to investigate, not proof that a topic suits your audience or that a claim is correct.
Set up discovery
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Open Trending / Viral Trends.
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In its settings, enter focused niche topics and select available source platforms.
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Save and wait for discovery. Check refresh status if the feed is initially empty.
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Open a trend card and inspect the original source, date and context.
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Keep relevant items and dismiss noise using the available curation controls.
Turn a trend into content
Choose Use this trend to draft a post or send it to Idea Board. Describe what your audience should learn and what original experience your brand can contribute. Review quotes, media rights and factual claims before using the output. If the trend refers to a sensitive event or rapidly changing news, check current context again near publication.
Improve the feed
Replace broad topics with more specific ones when results are noisy. Track a source creator through the research controls if available, but use Creator research to learn patterns rather than reproduce someone else's identity or work.